While working and developing websites in college, Antesh understood the power of technology in digital marketing. He began his research and studied several companies’ websites and their online marketing strategies. During this, he saw that most companies were not using the right tools for marketing and insights. After realising the gap between marketing and technology in the business sector, he started gaining expertise in social media, Google Analytics, SEO, Google AdSense, GoogleAds, Marketing Automation and other aspects of Digital Marketing. Soon after, he came up with the idea of Flipsoft Technologies, a digital agency focused on providing data-driven, ROI-focused marketing solutions. The team of experts at Flipsoft Technologies has worked with several leading companies from different sectors like real estate, healthcare, IT, tour & travel, education etc.

Owing to his experience and expertise in working with top doctors, Antesh started Brand Medix, a first-of-its-kind technology-driven healthcare marketing company specialising in growth marketing for doctors, hospitals and healthcare brands. As part of India’s leading healthcare marketing agency, Brand Medix partners with the industry’s top medical professionals to help them reach more people. Antesh started Brand Medix with the simple idea that the company only works with the top 1% of the medical sector with an aim to create India’s first-ever community of digital doctors who are all experts in their niche.

A digital pioneer, Antesh is one of the most versatile and creative professionals with a long list of accomplishments to his name. He now uses his experience and marketing expertise in creating brands that matter. When asked how can one become an expert in digital marketing. He says,